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Full Stack Digital & SMM Marketing Specialization (WhatsApp Focus)


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Exercises & Projects Practice:Online Portal
Evaluation:At the End of this Module
Module Description

Welcome to the Full Stack Digital & SMM Marketing Specialization with a WhatsApp focus, a comprehensive module crafted to empower you with the skills needed for successful digital marketing. This specialization explores the core aspects of digital marketing, including social media strategy, content creation, analytics, and campaign optimization, with a specific emphasis on leveraging WhatsApp as a strategic marketing tool.


Key Outcomes
  • Introduction to Digital Marketing
  • Social Media Marketing Fundamentals
  • WhatsApp as a Marketing Tool:
  • Content Creation for WhatsApp
  • WhatsApp Business API
  • WhatsApp Group Marketing
  • WhatsApp Broadcast Lists
  • WhatsApp Analytics and Insights
  • Module 3: WhatsApp as a Marketing Tool
  • Module 4: Content Creation for WhatsApp
  • Module 5: WhatsApp Business API
  • Module 6: WhatsApp Group Marketing
  • Module 7: WhatsApp Broadcast Lists
  • Module 8: WhatsApp Analytics and Insights
Module Outline
  • Module 1: Introduction to Digital Marketing
  • Module 2: Social Media Marketing Fundamentals
  • Module 3: WhatsApp as a Marketing Tool
  • Module 4: Content Creation for WhatsApp
  • Module 5: WhatsApp Business API
  • Module 6: WhatsApp Group Marketing
  • Module 7: WhatsApp Broadcast Lists
  • Module 8: WhatsApp Analytics and Insights

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